{"id":3934,"date":"2023-03-10T16:39:00","date_gmt":"2023-03-10T16:39:00","guid":{"rendered":"https:\/\/www.reloadly.com\/blog\/?p=3934"},"modified":"2023-03-22T14:47:16","modified_gmt":"2023-03-22T14:47:16","slug":"send-airtime-diaspora","status":"publish","type":"post","link":"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/","title":{"rendered":"How Reloadly\u2019s API helps the Diaspora send airtime worldwide"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_46 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-69d2a2426edca\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-69d2a2426edca\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-visibility-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#Send_airtime_back_home_and_transfer_digital_goods\" title=\"Send airtime back home and transfer digital goods\">Send airtime back home and transfer digital goods<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#Send_airtime_through_a_robust_and_reliable_API\" title=\"Send airtime through a robust and reliable API \">Send airtime through a robust and reliable API <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#Servicing_a_large_market\" title=\"Servicing a large market\">Servicing a large market<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#Advantages_of_sending_airtime_using_Reloadlys_worldwide_API_for_top_ups\" title=\"Advantages of sending airtime using Reloadly\u2019s worldwide API for top ups\">Advantages of sending airtime using Reloadly\u2019s worldwide API for top ups<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#In_the_end_it_is_all_about_the_people\" title=\"In the end, it is all about the people\">In the end, it is all about the people<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>As digital technologies and market forces shrink the planet, migrant populations will be a larger presence in every city worldwide. There are many reasons why people say goodbye to their families and friends and move away from their home countries. From the search for new personal horizons or job relocation to social or political causes. People from all walks of life often find themselves looking for a new sense of belonging in the ever-growing <strong>Diaspora<\/strong>.<\/p>\n\n\n\n<p>For people within the various diasporas, mobile phones are the perfect match for modern living. They suit their needs for a flexible and reliable line of contact among themselves and back home. They&#8217;re also a Swiss knife-like tool that allows for various applications and services beyond mere communication. For example, <a href=\"https:\/\/link.springer.com\/chapter\/10.1007\/978-94-007-3910-9_9\">mobile phones can empower migrant workers by helping them keep in touch between each other<\/a>. <strong>They can also use them to send airtime or digital goods to their families back home<\/strong>, <strong>as well as data bundles, and airtime top-ups<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Send_airtime_back_home_and_transfer_digital_goods\"><\/span><strong>Send airtime back home<\/strong> and transfer digital goods<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Prepaid users make up the majority of the mobile market in many countries where expats and migrant workers come from<\/strong>. <a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC2806217\/\">For example, more than 90% of mobile consumers in sub-Saharan Africa have prepaid plans<\/a>. In India, <a href=\"https:\/\/trak.in\/mobiles\/prepaid-mobile-users-india-global-comparison\/\">similar numbers can also be found<\/a>. Latin America has no shortage of prepaid plans either, <a href=\"https:\/\/www.statista.com\/statistics\/703268\/mobile-subscription-prepaid-postpaid-mexico\/\">with countries like Mexico reporting an impressive 104.9 million plans<\/a>.<\/p>\n\n\n\n<p>It isn\u2019t surprising that telcos servicing the diasporas try to provide effective solutions to help them send airtime back home. All of it while staying competitive, cutting costs, and staying at the top of their game.<\/p>\n\n\n\n<p><strong>All the right pieces need to be in the right place to easily send digital goods across borders<\/strong>. But a mistake in the system can delay the transfer for hours. There are many stages between sending airtime from London and receiving it at Deli, for example.  Lag in the process may be an inconvenience for people that depend on such airtime for their daily activities.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Send_airtime_through_a_robust_and_reliable_API\"><\/span>Send airtime through <strong>a robust and reliable API <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>APIs that is, Application Programming Interfaces, are important in-betweeners that keep the delivery machine up and running. They are reliable software intermediaries that help applications talk to each other. Reloadly\u2019s own API for top-ups offers ease of integration with mobile recharge companies that provide services to the diaspora market.<\/p>\n\n\n\n<p>But what is airtime? Why send airtime top-up? I<strong>t is the most efficient  value transaction for migrant workers who want to support their families back home<\/strong>. In diaspora countries like Ghana, Nigeria, the Philippines, India, and Cuba, airtime is a highly valued digital commodity.  It keeps families in touch across great distances, but also because it can be used locally to help businesses grow.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Servicing_a_large_market\"><\/span><strong>S<\/strong>ervicing a large market<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Since the Covid-19 pandemic, telcos have reevaluated their mobile services. In the last few years, they have faced challenges from a crowded marketplace and fierce competition, as well as unrestricted platforms. This has resulted in high customer erosion, eating away <strong>their net income. By making the best out of the diaspora\u2019s need for airtime, telcos may not only provide quality services to their existing customer base but also increase visibility among current and potential users and, thus, increase their income<\/strong>.<\/p>\n\n\n\n<p>Expats and migrant workers are a valuable niche to be serviced.. <a href=\"https:\/\/www.statista.com\/chart\/4237\/the-countries-with-the-most-people-living-overseas\/#:~:text=Polynesia%20was%20the%20region%20with,Eastern%20Europe%20and%20the%20Balkans.\">As of 2020, both Guyana and Bosnia &amp; Herzegovina constitute the biggest exporters of diaspora population around the world<\/a>, with a share of 36.6% and 34%, respectively. The need for them, and many others, to remain connected with their families and be able to send back goods through digital technologies is fast becoming a market opportunity for those ready to tackle its full potential.<\/p>\n\n\n\n<p>An increasingly international workforce presents telcos with fresh chances to satisfy customer demand and boost revenue. According to the WHO, <a href=\"https:\/\/www.who.int\/news-room\/events\/detail\/2022\/12\/18\/default-calendar\/international-migrants-day-2022#:~:text=A%20significant%20number%20of%20the,and%20work%2Drelated%20health%20problems.\">There are 169 million migrant workers around the world<\/a>, and it is crucial for them to stay in touch with the friends and family left behind in their homelands. The rise in cross-border airtime top-ups for mobile phones in other nations underscores this need.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Advantages_of_sending_airtime_using_Reloadlys_worldwide_API_for_top_ups\"><\/span><strong>Advantages of sending airtime using Reloadly\u2019s worldwide API for top ups<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>By partnering with Reloadly, telcos and mobile recharge companies serving the niche market of expats and migrant workers can easily access 170+ countries serviced by 800+ mobile providers. All of it is without the technical hassle of other APIs for top-ups. On the one hand, due to the ease of use and integration of Reloadly\u2019s technology. On the other, due to the dedicated 24-hour support team service.<\/p>\n\n\n\n<p>Using Reloadly\u2019s infrastructure, companies can provide their diaspora customers with an easy and secure means to send airtime top-ups to their family and friends. A partnership of this kind gives companies an advantage over their competitors in the sector, but it also unburdens diaspora workers who are constantly looking out for quality services to help their loved ones back home.<\/p>\n\n\n\n<p><strong>For the former, it boosts their financials while strengthening their reach in various countries in Asia, Africa, Eastern Europe, and Latin America<\/strong> by expanding their services to workers out of those regions. For the migrants, it gives them the guarantee that their top-ups will be delivered immediately and on the spot. Because of how easy it is to integrate with Reloadly\u2019s API for top-ups, airtime is delivered seamlessly across distant borders.<\/p>\n\n\n\n<p>By offering a trustworthy service, backed up by one of the best APIs for top-ups in the market, companies will:<\/p>\n\n\n\n<ul><li><strong>Create brand loyalty<\/strong>: By keeping their end of the deal and delivering the goods on time and on the spot<\/li><li><strong> Acquire more customers<\/strong>: Word of mouth, online reviews, and good press. All of it works in favor of companies that offer a service expats and migrant workers can trust.<\/li><li><strong> Improve and increase user engagement<\/strong>: By running customer reward schemes among current users, such as accumulating points per number of airtime top-ups, etc.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"In_the_end_it_is_all_about_the_people\"><\/span><strong>In the end, it is all about the people<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Reloadly\u2019s partnership with telcos and mobile recharge services is, of course, good business for everyone involved. <strong>However, in the end, it all comes down to the human dimension<\/strong>. Teaming up to deliver digital goods back to their homelands through airtime top-ups enables everyone in the diaspora to know that they are supporting their families, despite the long distances. <a href=\"https:\/\/trak.in\/mobiles\/prepaid-mobile-users-india-global-comparison\/\">For example<\/a>, 82% of smartphones in India are prepaid, and many run out of credit daily, so there is an important market to keep these phones fully topped with data and airtime.<\/p>\n\n\n\n<p>We at Reloadly are happy to be a part of the long service chain that keeps people in the diaspora in touch with their homelands. As a company based on the strength of cultural diversity, we have a great sense of pride in helping bring happiness to people from all the diasporas worldwide, making life much easier for all of them.<\/p>\n\n\n\n<p>Have we picked up your curiosity? Please, <a href=\"https:\/\/www.reloadly.com\/contact\">get in touch with us<\/a> to obtain information about our products!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The need to send Airtime worldwide solves the diaspora&#8217;s necessity to connect with their beloved ones. Discover Rebtel&#8217;s app solution working with the Reloadly API.<\/p>\n","protected":false},"author":28,"featured_media":3939,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[210,337,335,333,48],"tags":[11,369,454,455,397],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Reloadly&#039;s API helps you to send airtime - Reloadly<\/title>\n<meta name=\"description\" content=\"The need to send Airtime worldwide solves the diaspora&#039;s need to connect with their beloved ones. Discover Rebtel solution with Reloadly.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Reloadly&#039;s API helps you to send airtime - Reloadly\" \/>\n<meta property=\"og:description\" content=\"The need to send Airtime worldwide solves the diaspora&#039;s need to connect with their beloved ones. Discover Rebtel solution with Reloadly.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/\" \/>\n<meta property=\"og:site_name\" content=\"Reloadly\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-10T16:39:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-22T14:47:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.reloadly.com\/blog\/wp-content\/uploads\/2023\/03\/diaspora-experience-airtime.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/blog.reloadly.com\/blog\/wp-content\/uploads\/2023\/03\/diaspora-experience-airtime.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"6 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.reloadly.com\/blog\/#organization\",\"name\":\"Reloadly\",\"url\":\"https:\/\/www.reloadly.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.reloadly.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/blog.reloadly.com\/blog\/wp-content\/uploads\/2020\/11\/logo-1.svg\",\"width\":100,\"height\":100,\"caption\":\"Reloadly\"},\"image\":{\"@id\":\"https:\/\/www.reloadly.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.reloadly.com\/blog\/#website\",\"url\":\"https:\/\/www.reloadly.com\/blog\/\",\"name\":\"Reloadly\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.reloadly.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.reloadly.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/blog.reloadly.com\/blog\/wp-content\/uploads\/2023\/03\/diaspora-experience-airtime.jpg\",\"width\":1600,\"height\":900,\"caption\":\"Send airtime\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#webpage\",\"url\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/\",\"name\":\"How Reloadly's API helps you to send airtime - Reloadly\",\"isPartOf\":{\"@id\":\"https:\/\/www.reloadly.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#primaryimage\"},\"datePublished\":\"2023-03-10T16:39:00+00:00\",\"dateModified\":\"2023-03-22T14:47:16+00:00\",\"description\":\"The need to send Airtime worldwide solves the diaspora's need to connect with their beloved ones. Discover Rebtel solution with Reloadly.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.reloadly.com\/blog\/\",\"url\":\"https:\/\/www.reloadly.com\/blog\/\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/\",\"url\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/\",\"name\":\"How Reloadly\\u2019s API helps the Diaspora send airtime worldwide\"}}]},{\"@type\":[\"Article\",\"Report\"],\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.reloadly.com\/blog\/#\/schema\/person\/261f7f6d97e5c5040bf3ceac0295831b\"},\"headline\":\"How Reloadly\\u2019s API helps the Diaspora send airtime worldwide\",\"datePublished\":\"2023-03-10T16:39:00+00:00\",\"dateModified\":\"2023-03-22T14:47:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#webpage\"},\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.reloadly.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#primaryimage\"},\"keywords\":\"airtime,airtime top-up,diaspora,rebtel,top-up\",\"articleSection\":\"Airtime,Data Bundles,Industry trends,Product,Reloadly\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.reloadly.com\/blog\/send-airtime-diaspora\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.reloadly.com\/blog\/#\/schema\/person\/261f7f6d97e5c5040bf3ceac0295831b\",\"name\":\"Antonio Tamez-Elizondo\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.reloadly.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/2d68d789dbfb601b64f205736d8fb863?s=96&d=mm&r=g\",\"caption\":\"Antonio Tamez-Elizondo\"},\"url\":\"https:\/\/blog.reloadly.com\/blog\/author\/antoniotamez\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","authors":[{"term_id":444,"user_id":28,"is_guest":0,"slug":"antoniotamez","display_name":"Antonio Tamez-Elizondo"}],"_links":{"self":[{"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/posts\/3934"}],"collection":[{"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/comments?post=3934"}],"version-history":[{"count":24,"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/posts\/3934\/revisions"}],"predecessor-version":[{"id":3976,"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/posts\/3934\/revisions\/3976"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/media\/3939"}],"wp:attachment":[{"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/media?parent=3934"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/categories?post=3934"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.reloadly.com\/blog\/wp-json\/wp\/v2\/tags?post=3934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}